{"id":156767,"date":"2020-10-21T11:05:30","date_gmt":"2020-10-21T11:05:30","guid":{"rendered":"https:\/\/dievolkswirtschaft.ch\/main-focus-posts\/von-marktschreiern-lobbyistinnen-und-influencern\/"},"modified":"2022-02-14T14:46:02","modified_gmt":"2022-02-14T13:46:02","slug":"la-voix-du-marche-des-lobbyistes-et-des-influenceurs","status":"publish","type":"main_focus_post","link":"https:\/\/dievolkswirtschaft.ch\/fr\/dossiers\/la-voix-du-marche-des-lobbyistes-et-des-influenceurs\/","title":{"rendered":"La voix du march\u00e9, des lobbyistes et des influenceurs"},"content":{"rendered":"<p>Ils se font entendre et sont tr\u00e8s \u00ab&nbsp;tendance&nbsp;\u00bb. Ils sont omnipr\u00e9sents et (se) vendent bien. \u00ab&nbsp;Ils&nbsp;\u00bb ? Les influenceurs. Autrefois, l\u2019\u00c9glise mobilisait les foules&nbsp;; aujourd\u2019hui, Greta Thunberg et Donald Trump gazouillent sur Twitter. Ces derniers comptent respectivement 4 et 85 millions de suiveurs. Le mois prochain, \u00abLa Vie \u00e9conomique&nbsp;\u00bb vous r\u00e9v\u00e8le l\u2019influence, les outils et le mod\u00e8le d\u2019affaires de ces \u00ab&nbsp;relayeurs d\u2019opinion\u00bb, ainsi que la diff\u00e9rence entre lobbyisme et th\u00e9orie du complot. Aujourd\u2019hui influenceuse, l\u2019ancienne Miss Suisse Christa Rigozzi aborde la question des valeurs et de la responsabilit\u00e9 dans l\u2019entretien du mois.<\/p>","protected":false},"author":7200,"featured_media":86357,"template":"","acf":{"main_focus_post_central_image":156770,"main_focus_posts_list":[100886,100929,100841,100811,100959,100856,100871,100826,100974,100901,100915,100908,101019,131697,195409,131573,131521,131586],"animation":null},"_links":{"self":[{"href":"https:\/\/dievolkswirtschaft.ch\/fr\/wp-json\/wp\/v2\/main_focus_post\/156767"}],"collection":[{"href":"https:\/\/dievolkswirtschaft.ch\/fr\/wp-json\/wp\/v2\/main_focus_post"}],"about":[{"href":"https:\/\/dievolkswirtschaft.ch\/fr\/wp-json\/wp\/v2\/types\/main_focus_post"}],"author":[{"embeddable":true,"href":"https:\/\/dievolkswirtschaft.ch\/fr\/wp-json\/wp\/v2\/users\/7200"}],"version-history":[{"count":1,"href":"https:\/\/dievolkswirtschaft.ch\/fr\/wp-json\/wp\/v2\/main_focus_post\/156767\/revisions"}],"predecessor-version":[{"id":160815,"href":"https:\/\/dievolkswirtschaft.ch\/fr\/wp-json\/wp\/v2\/main_focus_post\/156767\/revisions\/160815"}],"acf:post":[{"embeddable":true,"href":"https:\/\/dievolkswirtschaft.ch\/fr\/wp-json\/wp\/v2\/posts\/131586"},{"embeddable":true,"href":"https:\/\/dievolkswirtschaft.ch\/fr\/wp-json\/wp\/v2\/posts\/131521"},{"embeddable":true,"href":"https:\/\/dievolkswirtschaft.ch\/fr\/wp-json\/wp\/v2\/posts\/131573"},{"embeddable":true,"href":"https:\/\/dievolkswirtschaft.ch\/fr\/wp-json\/wp\/v2\/revision\/195409"},{"embeddable":true,"href":"https:\/\/dievolkswirtschaft.ch\/fr\/wp-json\/wp\/v2\/posts\/131697"},{"embeddable":true,"href":"https:\/\/dievolkswirtschaft.ch\/fr\/wp-json\/wp\/v2\/posts\/101019"},{"embeddable":true,"href":"https:\/\/dievolkswirtschaft.ch\/fr\/wp-json\/wp\/v2\/posts\/100908"},{"embeddable":true,"href":"https:\/\/dievolkswirtschaft.ch\/fr\/wp-json\/wp\/v2\/posts\/100915"},{"embeddable":true,"href":"https:\/\/dievolkswirtschaft.ch\/fr\/wp-json\/wp\/v2\/posts\/100901"},{"embeddable":true,"href":"https:\/\/dievolkswirtschaft.ch\/fr\/wp-json\/wp\/v2\/posts\/100974"},{"embeddable":true,"href":"https:\/\/dievolkswirtschaft.ch\/fr\/wp-json\/wp\/v2\/posts\/100826"},{"embeddable":true,"href":"https:\/\/dievolkswirtschaft.ch\/fr\/wp-json\/wp\/v2\/posts\/100871"},{"embeddable":true,"href":"https:\/\/dievolkswirtschaft.ch\/fr\/wp-json\/wp\/v2\/posts\/100856"},{"embeddable":true,"href":"https:\/\/dievolkswirtschaft.ch\/fr\/wp-json\/wp\/v2\/posts\/100959"},{"embeddable":true,"href":"https:\/\/dievolkswirtschaft.ch\/fr\/wp-json\/wp\/v2\/posts\/100811"},{"embeddable":true,"href":"https:\/\/dievolkswirtschaft.ch\/fr\/wp-json\/wp\/v2\/posts\/100841"},{"embeddable":true,"href":"https:\/\/dievolkswirtschaft.ch\/fr\/wp-json\/wp\/v2\/posts\/100929"},{"embeddable":true,"href":"https:\/\/dievolkswirtschaft.ch\/fr\/wp-json\/wp\/v2\/posts\/100886"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dievolkswirtschaft.ch\/fr\/wp-json\/wp\/v2\/media\/86357"}],"wp:attachment":[{"href":"https:\/\/dievolkswirtschaft.ch\/fr\/wp-json\/wp\/v2\/media?parent=156767"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}